Feetures Celebrates International Women’s Day with Girls on the Run Collaboration

Feetures, America’s leading running sock brand, is partnering with Girls on the Run to inspire young girls through physical activity and empowerment initiatives. To mark International Women’s Day on March 8, Feetures has launched a limited-edition collaboration sock, “Bold Figures,” which celebrates women of all ages and backgrounds. On this day, all proceeds from the sale of the sock will be donated to Girls on the Run, with $10 from each purchase continuing to support the organization after March 8, while supplies last.

Girls on the Run is a national nonprofit that combines physical activities with life-skills lessons to encourage girls to build resilience, embrace their inner strength, and develop critical life skills. As mental and physical health challenges among young girls rise, both Feetures and Girls on the Run emphasize the importance of healthy lifestyles and self-confidence through movement.

John Gaither, CEO of Feetures, expressed the company’s dedication to promoting overall health, stating, “Through this partnership, we hope to give every girl the opportunity to experience the joy of movement and the emotional and physical benefits it brings.” Similarly, Elizabeth Kunz, CEO of Girls on the Run International, commended the collaboration for its shared commitment to empowering young girls.

The “Bold Figures” sock features Feetures’ signature design elements, including anatomical fit and Targeted Compression, ensuring both performance and comfort. Available for $20 on Feetures.com, this colorful sock reflects the brand’s commitment to promoting movement and confidence.

Founded in 2002 by Hugh Gaither, Feetures is a family-owned business specializing in performance socks for runners and athletes. Known for technological innovation and sustainability, Feetures guarantees quality through its lifetime warranty and has expanded its product range to include socks for golf, trail running, relief, recovery, and apparel.

Girls on the Run International offers after-school programs for girls in grades 3-8, integrating physical activity with lessons on emotions, empathy, and friendships. Since its founding in 1996, the nonprofit has impacted over 2.5 million girls in the U.S. and Canada, concluding each program with a community project and celebratory 5K event.

For additional details about Feetures, Girls on the Run, or the collaboration, visit Feetures.com or GirlsontheRun.org.